Color

#780ff0

#780ff0
hex#780ff0
rgbrgb(120, 15, 240)
hslhsl(268, 88%, 50%)
oklchoklch(0.511 0.276 293.6)
Closest name: Poisoning Purple (#7f01fe)Relative luminance 0.1063

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#87f00f

#0f17f0 · #e80ff0

#f0780f · #0ff078

Split-complementary

Open in tool →

#f0e80f · #17f00f

#f00f17 · #87f00f · #0ff0e8

Contrast

#780ff0 as textRatioAAAA largeAAAFix
Aaon white
6.72:1passpassfail
  • AAA: use #730fe6 as the text (7.14:1)
Aaon black
3.13:1failpassfail
  • AA: use #9849f3 as the text (4.58:1)
  • AAA: use #b67ef7 as the text (7.32:1)
  • AA: or shift the background to #d4d4d4 (4.53:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #780ff0 as the background.

Brands using this color

Fonts for this mood

#780ff0 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #780ff0
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #780ff0 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/780ff0-b39cc4-dfdc4e-2c1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md