Color

#780718

#780718
hex#780718
rgbrgb(120, 7, 24)
hslhsl(351, 89%, 25%)
oklchoklch(0.366 0.142 22.3)
Closest name: Blood Brother (#770011)Relative luminance 0.0421

Colors that go with #780718

Teal, Denim and Taupe lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#077867

#780751 · #782f07

#187807 · #071878

Split-complementary

Open in tool →

#07782f · #075178

#517807 · #077867 · #2f0778

Contrast

#780718 as textRatioAAAA largeAAAFix
Aaon white
11.4:1passpasspassPasses AAA — no fix needed.
Aaon black
1.84:1failfailfail
  • AA: use #ec0e2f as the text (4.67:1)
  • AAA: use #f6657b as the text (7.07:1)
  • AA: or shift the background to #a3a3a3 (4.52:1)
  • AAA: or shift the background to #cccccc (7.1:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #780718 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#780718 reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #780718
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #780718 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/780718-c49c9e-62cb89-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md