Color

#77533c

#77533c
hex#77533c
rgbrgb(119, 83, 60)
hslhsl(23, 33%, 35%)
oklchoklch(0.475 0.06 53.4)
Closest name: Brownstone (#785441)Relative luminance 0.1043

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3c6077

#773c43 · #77703c

#3c7752 · #523c77

Split-complementary

Open in tool →

#3c7770 · #3c4377

#43773c · #3c6077 · #703c77

Contrast

#77533c as textRatioAAAA largeAAAFix
Aaon white
6.8:1passpassfail
  • AAA: use #73503a as the text (7.15:1)
Aaon black
3.09:1failpassfail
  • AA: use #996a4d as the text (4.52:1)
  • AAA: use #b78c71 as the text (7:1)
  • AA: or shift the background to #d4d4d4 (4.59:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #77533c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#77533c reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #77533c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #77533c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/77533c-c4b09c-62cbc0-2d2b1f-f1e9ea?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md