Color

#77249e

#77249e
hex#77249e
rgbrgb(119, 36, 158)
hslhsl(281, 63%, 38%)
oklchoklch(0.449 0.189 312.1)
Closest name: Fuchsia Nebula (#7722aa)Relative luminance 0.0765

Colors that go with #77249e

Forest Green, Charcoal and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4b9e24

#3a249e · #9e2488

#9e7724 · #249e77

Split-complementary

Open in tool →

#889e24 · #249e3a

#9e3a24 · #4b9e24 · #24889e

Contrast

#77249e as textRatioAAAA largeAAAFix
Aaon white
8.3:1passpasspassPasses AAA — no fix needed.
Aaon black
2.53:1failfailfail
  • AA: use #a948d5 as the text (4.57:1)
  • AAA: use #c07ae1 as the text (7.11:1)
  • AA: or shift the background to #bfbfbf (4.51:1)
  • AAA: or shift the background to #ededed (7.09:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #77249e as the background.

Brands using this color

Fonts for this mood

#77249e reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #77249e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #77249e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/77249e-ba9fc1-b6cb62-2d1f2c-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md