Color

#772277

#772277
hex#772277
rgbrgb(119, 34, 119)
hslhsl(300, 56%, 30%)
oklchoklch(0.42 0.156 327.9)
Closest name: Noble Plum (#871f78)Relative luminance 0.064

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#227722

#4d2277 · #77224d

#777722 · #227777

Split-complementary

Open in tool →

#4d7722 · #22774d

#774d22 · #227722 · #224d77

Contrast

#772277 as textRatioAAAA largeAAAFix
Aaon white
9.21:1passpasspassPasses AAA — no fix needed.
Aaon black
2.28:1failfailfail
  • AA: use #c337c3 as the text (4.65:1)
  • AAA: use #d770d7 as the text (7.19:1)
  • AA: or shift the background to #b8b8b8 (4.64:1)
  • AAA: or shift the background to #e3e3e3 (7.18:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #772277 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#772277 reads as warm, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #772277
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #772277 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/772277-c19fbd-95cb62-2d1f27-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md