Color

#772183

#772183
hex#772183
rgbrgb(119, 33, 131)
hslhsl(293, 60%, 32%)
oklchoklch(0.427 0.168 322.5)
Closest name: purple (#800080)Relative luminance 0.0665

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2c8321

#462183 · #83215d

#837721 · #218377

Split-complementary

Open in tool →

#5d8321 · #218346

#834621 · #2c8321 · #215d83

Contrast

#772183 as textRatioAAAA largeAAAFix
Aaon white
9.01:1passpasspassPasses AAA — no fix needed.
Aaon black
2.33:1failfailfail
  • AA: use #bc37cd as the text (4.57:1)
  • AAA: use #d074dc as the text (7.21:1)
  • AA: or shift the background to #b8b8b8 (4.54:1)
  • AAA: or shift the background to #e3e3e3 (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #772183 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#772183 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #772183
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #772183 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/772183-c19fc1-a1cb62-2d1f29-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md