Color

#770fff

#770fff
hex#770fff
rgbrgb(119, 15, 255)
hslhsl(266, 100%, 53%)
oklchoklch(0.525 0.29 290.7)
Closest name: Poisoning Purple (#7f01fe)Relative luminance 0.1148

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#97ff0f

#0f1fff · #ef0fff

#ff770f · #0fff77

Split-complementary

Open in tool →

#ffef0f · #1fff0f

#ff0f1f · #97ff0f · #0fffef

Contrast

#770fff as textRatioAAAA largeAAAFix
Aaon white
6.37:1passpassfail
  • AAA: use #6a00f5 as the text (7.16:1)
Aaon black
3.3:1failpassfail
  • AA: use #9747ff as the text (4.66:1)
  • AAA: use #b47aff as the text (7.17:1)
  • AA: or shift the background to #d9d9d9 (4.51:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #770fff as the background.

Brands using this color

Fonts for this mood

#770fff reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #770fff
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #770fff and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/770fff-b29cc4-dfd74e-2b1f2d-e9eaf1?lock=0&style=vibrant

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Machine-readable: color.md