Color

#770443

#770443
hex#770443
rgbrgb(119, 4, 67)
hslhsl(327, 93%, 24%)
oklchoklch(0.373 0.15 356)
Closest name: Bordeaux (#7b002c)Relative luminance 0.0441

Colors that go with #770443

Teal, Crimson and Forest Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#047638

#700476 · #76040a

#437604 · #044376

Split-complementary

Open in tool →

#0a7604 · #047670

#767004 · #047638 · #040a76

Contrast

#770443 as textRatioAAAA largeAAAFix
Aaon white
11.15:1passpasspassPasses AAA — no fix needed.
Aaon black
1.88:1failfailfail
  • AA: use #e20880 as the text (4.58:1)
  • AAA: use #f958b0 as the text (7.05:1)
  • AA: or shift the background to #a6a6a6 (4.58:1)
  • AAA: or shift the background to #cfcfcf (7.16:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #770443 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#770443 reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #770443
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #770443 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/770443-c19fae-66cb62-2d1f21-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md