Color

#77043d

#77043d
hex#77043d
rgbrgb(119, 4, 61)
hslhsl(330, 93%, 24%)
oklchoklch(0.371 0.147 359.8)
Closest name: Bordeaux (#7b002c)Relative luminance 0.0435

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#04763d

#760476 · #760404

#3d7604 · #043d76

Split-complementary

Open in tool →

#047604 · #047676

#767604 · #04763d · #040476

Contrast

#77043d as textRatioAAAA largeAAAFix
Aaon white
11.24:1passpasspassPasses AAA — no fix needed.
Aaon black
1.87:1failfailfail
  • AA: use #e20875 as the text (4.53:1)
  • AAA: use #f95dab as the text (7.18:1)
  • AA: or shift the background to #a6a6a6 (4.62:1)
  • AAA: or shift the background to #cfcfcf (7.21:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #77043d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#77043d reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #77043d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #77043d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/77043d-c49cab-62cb64-2d1f20-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md