Color

#77041b

#77041b
hex#77041b
rgbrgb(119, 4, 27)
hslhsl(348, 93%, 24%)
oklchoklch(0.362 0.142 20.3)
Closest name: Blood Brother (#770011)Relative luminance 0.0409

Colors that go with #77041b

Teal, Denim and Taupe lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#04765f

#760454 · #762604

#1b7604 · #041b76

Split-complementary

Open in tool →

#047626 · #045476

#547604 · #04765f · #260476

Contrast

#77041b as textRatioAAAA largeAAAFix
Aaon white
11.55:1passpasspassPasses AAA — no fix needed.
Aaon black
1.82:1failfailfail
  • AA: use #ec0936 as the text (4.66:1)
  • AAA: use #f96280 as the text (7.09:1)
  • AA: or shift the background to #a3a3a3 (4.58:1)
  • AAA: or shift the background to #cccccc (7.19:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #77041b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#77041b reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #77041b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #77041b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/77041b-c49c9f-62cb83-2d231f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md