Color

#77033d

#77033d
hex#77033d
rgbrgb(119, 3, 61)
hslhsl(330, 95%, 24%)
oklchoklch(0.371 0.148 359.7)
Closest name: Bordeaux (#7b002c)Relative luminance 0.0432

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#03773d

#770377 · #770303

#3d7703 · #033d77

Split-complementary

Open in tool →

#037703 · #037777

#777703 · #03773d · #030377

Contrast

#77033d as textRatioAAAA largeAAAFix
Aaon white
11.26:1passpasspassPasses AAA — no fix needed.
Aaon black
1.86:1failfailfail
  • AA: use #e50675 as the text (4.61:1)
  • AAA: use #fb5bab as the text (7.19:1)
  • AA: or shift the background to #a6a6a6 (4.63:1)
  • AAA: or shift the background to #cccccc (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #77033d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#77033d reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #77033d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #77033d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/77033d-c49cab-62cb64-2d1f20-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md