Color

#769ecb

#769ecb
hex#769ecb
rgbrgb(118, 158, 203)
hslhsl(212, 45%, 63%)
oklchoklch(0.687 0.08 251.9)
Closest name: Blue Bay (#619ad6)Relative luminance 0.3262

Colors that go with #769ecb

Charcoal, Peru and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #769ecb

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#cba376

#76c8cb · #7976cb

#cb769e · #9ecb76

Split-complementary

Open in tool →

#cb7976 · #c8cb76

#cb76c8 · #cba376 · #76cb79

Contrast

#769ecb as textRatioAAAA largeAAAFix
Aaon white
2.79:1failfailfail
  • AA: use #4579b5 as the text (4.51:1)
  • AAA: use #325985 as the text (7.23:1)
  • AA: or shift the background to #333333 (4.53:1)
  • AAA: or shift the background to #0a0a0a (7.09:1)
Aaon black
7.52:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #769ecb as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#769ecb reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #769ecb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #769ecb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/769ecb-9caac4-df564e-1f202d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md