Color

#769bcb

#769bcb
hex#769bcb
rgbrgb(118, 155, 203)
hslhsl(214, 45%, 63%)
oklchoklch(0.681 0.082 255.2)
Closest name: Blue Bay (#619ad6)Relative luminance 0.3161

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#cba676

#76c5cb · #7c76cb

#cb769b · #9bcb76

Split-complementary

Open in tool →

#cb7c76 · #c5cb76

#cb76c5 · #cba676 · #76cb7c

Contrast

#769bcb as textRatioAAAA largeAAAFix
Aaon white
2.87:1failfailfail
  • AA: use #4678b9 as the text (4.52:1)
  • AAA: use #345989 as the text (7.15:1)
  • AA: or shift the background to #303030 (4.6:1)
  • AAA: or shift the background to #050505 (7.11:1)
Aaon black
7.32:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #769bcb as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#769bcb reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #769bcb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #769bcb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/769bcb-9ca9c4-df5a4e-1f1f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md