Color

#7697c1

#7697c1
hex#7697c1
rgbrgb(118, 151, 193)
hslhsl(214, 38%, 61%)
oklchoklch(0.668 0.073 254.7)
Closest name: Galactic Gossamer (#7f8cb8)Relative luminance 0.2984

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#c1a176

#76bcc1 · #7b76c1

#c17697 · #97c176

Split-complementary

Open in tool →

#c17b76 · #bcc176

#c176bc · #c1a176 · #76c17b

Contrast

#7697c1 as textRatioAAAA largeAAAFix
Aaon white
3.01:1failpassfail
  • AA: use #4d77ac as the text (4.62:1)
  • AAA: use #3a5a82 as the text (7.08:1)
  • AA: or shift the background to #2e2e2e (4.51:1)
Aaon black
6.97:1passpassfail
  • AAA: use #7999c3 as the text (7.16:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7697c1 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7697c1 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7697c1
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7697c1 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7697c1-9ca9c4-df5a4e-1f1f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md