Color
#7696ef
#7696efrgb(118, 150, 239)hsl(224, 79%, 70%)oklch(0.688 0.136 267.8)Colors that go with #7696ef
Charcoal, Amber and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #7696ef: softer than #000 and cool enough to feel like part of the same palette.
Amber #ffbf00
shippedAmber is paired with #7696ef in 6 real palettes, including Ahrefs's brand system and Blueprint, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Blue #0000ff
shippedBlue is paired with #7696ef in 4 real palettes, including Qualcomm's brand system and Spotify's brand system, as the accent — a combination designers have actually shipped, not a computed rotation.
Dark Orange #ff8c00
shippedDark Orange is paired with #7696ef in 4 real palettes, including Ahrefs's brand system and Learning App, as the lead colour — a combination designers have actually shipped, not a computed rotation.
Deep Sky Blue #00bfff
shippedDeep Sky Blue is paired with #7696ef in 5 real palettes, including Blueprint and Remix's brand system, as the lead colour — a combination designers have actually shipped, not a computed rotation.
Denim #1560bd
shippedDenim is paired with #7696ef in 6 real palettes, including Coca-Cola's brand system and Apple's brand system, as the accent — a combination designers have actually shipped, not a computed rotation.
Emerald Green #50c878
shippedEmerald Green is paired with #7696ef in 4 real palettes, including Obsidian's brand system and Playground, as the accent — a combination designers have actually shipped, not a computed rotation.
Medium Sea Green #3cb371
split-complementshippedMedium Sea Green is a split-complement of #7696ef: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Real palettes that use #7696ef
Tints & shades
Harmonies
Contrast
| #7696ef as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 2.85:1 | fail | fail | fail | |
Aaon black | 7.38:1 | pass | pass | pass | Passes AAA — no fix needed. |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7696ef as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#7696ef reads as cool, vivid, light. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #7696ef and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/7696ef-9ca2c4-df724e-221f2d-e9eff1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md