Color

#768fd6

#768fd6
hex#768fd6
rgbrgb(118, 143, 214)
hslhsl(224, 54%, 65%)
oklchoklch(0.66 0.11 268.5)
Closest name: Blue Bay (#619ad6)Relative luminance 0.2835

Colors that go with #768fd6

Charcoal, Amber and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#d6bc76

#76bfd6 · #8c76d6

#d6768f · #8fd676

Split-complementary

Open in tool →

#d68c76 · #bfd676

#d676bf · #d6bc76 · #76d68c

Contrast

#768fd6 as textRatioAAAA largeAAAFix
Aaon white
3.15:1failpassfail
  • AA: use #4e6fca as the text (4.72:1)
  • AAA: use #3252a9 as the text (7.2:1)
  • AA: or shift the background to #292929 (4.62:1)
Aaon black
6.67:1passpassfail
  • AAA: use #7d96d8 as the text (7.23:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #768fd6 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#768fd6 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #768fd6
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #768fd6 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/768fd6-9ca2c4-df724e-221f2d-e9eff1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md