Color

#768ed5

#768ed5
hex#768ed5
rgbrgb(118, 142, 213)
hslhsl(225, 53%, 65%)
oklchoklch(0.658 0.11 269)
Closest name: Blue Bay (#619ad6)Relative luminance 0.28

Colors that go with #768ed5

Charcoal, Medium Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#d5bd76

#76bdd5 · #8e76d5

#d5768e · #8ed576

Split-complementary

Open in tool →

#d58e76 · #bdd576

#d576bd · #d5bd76 · #76d58e

Contrast

#768ed5 as textRatioAAAA largeAAAFix
Aaon white
3.18:1failpassfail
  • AA: use #5371ca as the text (4.58:1)
  • AAA: use #3552ac as the text (7.11:1)
  • AA: or shift the background to #292929 (4.57:1)
Aaon black
6.6:1passpassfail
  • AAA: use #7e95d7 as the text (7.17:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #768ed5 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#768ed5 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #768ed5
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #768ed5 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/768ed5-9ca1c4-df754e-221f2d-e9eff1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md