Color

#767fd0

#767fd0
hex#767fd0
rgbrgb(118, 127, 208)
hslhsl(234, 49%, 64%)
oklchoklch(0.624 0.122 277.4)
Closest name: Flood (#6677bb)Relative luminance 0.2358

Colors that go with #767fd0

Charcoal, Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#d0c776

#76acd0 · #9a76d0

#d0767f · #7fd076

Split-complementary

Open in tool →

#d09a76 · #acd076

#d076ac · #d0c776 · #76d09a

Contrast

#767fd0 as textRatioAAAA largeAAAFix
Aaon white
3.67:1failpassfail
  • AA: use #636dca as the text (4.59:1)
  • AAA: use #404cba as the text (7.09:1)
  • AA: or shift the background to #1c1c1c (4.64:1)
Aaon black
5.72:1passpassfail
  • AAA: use #8991d7 as the text (7.1:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #767fd0 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#767fd0 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #767fd0
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #767fd0 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/767fd0-9d9cc4-df8a4e-241f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md