Color

#767cb2

#767cb2
hex#767cb2
rgbrgb(118, 124, 178)
hslhsl(234, 28%, 58%)
oklchoklch(0.603 0.082 278.7)
Closest name: Aster (#867ba9)Relative luminance 0.2148

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b2ac76

#769ab2 · #8e76b2

#b2767c · #7cb276

Split-complementary

Open in tool →

#b28e76 · #9ab276

#b2769a · #b2ac76 · #76b28e

Contrast

#767cb2 as textRatioAAAA largeAAAFix
Aaon white
3.97:1failpassfail
  • AA: use #696fab as the text (4.71:1)
  • AAA: use #4d5389 as the text (7.21:1)
  • AA: or shift the background to #171717 (4.52:1)
Aaon black
5.3:1passpassfail
  • AAA: use #9095c1 as the text (7.25:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #767cb2 as the background.

Brands using this color

mcpConnect your agent — build around #767cb2
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #767cb2 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/767cb2-9d9cc4-df8a4e-241f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md