Color

#763f88

#763f88
hex#763f88
rgbrgb(118, 63, 136)
hslhsl(285, 37%, 39%)
oklchoklch(0.466 0.128 317.3)
Closest name: Grapes of Italy (#714a8b)Relative luminance 0.0918

Colors that go with #763f88

Denim, Taupe and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#51883f

#513f88 · #883f76

#88763f · #3f8876

Split-complementary

Open in tool →

#76883f · #3f8851

#88513f · #51883f · #3f7688

Contrast

#763f88 as textRatioAAAA largeAAAFix
Aaon white
7.4:1passpasspassPasses AAA — no fix needed.
Aaon black
2.84:1failfailfail
  • AA: use #9d5bb3 as the text (4.58:1)
  • AAA: use #b685c7 as the text (7.17:1)
  • AA: or shift the background to #cccccc (4.61:1)
  • AAA: or shift the background to #fafafa (7.09:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #763f88 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#763f88 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #763f88
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #763f88 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/763f88-bc9fc1-afcb62-2d1f2b-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md