Color
#763d7b
#763d7brgb(118, 61, 123)hsl(295, 34%, 36%)oklch(0.456 0.117 324.2)Colors that go with #763d7b
Royal Blue, Taupe and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Royal Blue #4169e1
shippedRoyal Blue is paired with #763d7b in 4 real palettes, including Wayfair's brand system and Console Light, as the supporting colour.
Taupe #483c32
shippedTaupe is paired with #763d7b in 5 real palettes, including Datadog's brand system and Superhuman's brand system, as that palette's text colour.
Sea Green #2e8b57
complementarySea Green sits directly opposite #763d7b on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #763d7b: softer than #000 and cool enough to feel like part of the same palette.
Denim #1560bd
shippedDesigners have shipped Denim with #763d7b: 3 real palettes, including Hinge's brand system and Slack's brand system, as the accent.
Teal #008080
split-complementTeal is a split-complement of #763d7b: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Dark Olive Green #556b2f
split-complementDark Olive Green is a split-complement of #763d7b: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Copper #b87333
shippedDesigners have shipped Copper with #763d7b: two real palettes: Bramble and Dusk, as the supporting colour.
Real palettes that use #763d7b
Tints & shades
Harmonies
Contrast
| #763d7b as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 7.71:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 2.72:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #763d7b as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #763d7b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/763d7b-c19fbf-9dcb62-2d1f28-ede9f1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md