Color

#76232b

#76232b
hex#76232b
rgbrgb(118, 35, 43)
hslhsl(354, 54%, 30%)
oklchoklch(0.388 0.115 18.9)
Closest name: Arcane Red (#6a2f2f)Relative luminance 0.0523

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#23766e

#762355 · #764423

#2b7623 · #232b76

Split-complementary

Open in tool →

#237644 · #235576

#557623 · #23766e · #442376

Contrast

#76232b as textRatioAAAA largeAAAFix
Aaon white
10.27:1passpasspassPasses AAA — no fix needed.
Aaon black
2.05:1failfailfail
  • AA: use #c94a57 as the text (4.6:1)
  • AAA: use #d87d86 as the text (7.2:1)
  • AA: or shift the background to #adadad (4.57:1)
  • AAA: or shift the background to #d6d6d6 (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #76232b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#76232b reads as warm, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #76232b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #76232b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/76232b-c49d9c-62cb8e-2d241f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md