Color

#761291

#761291
hex#761291
rgbrgb(118, 18, 145)
hslhsl(287, 78%, 32%)
oklchoklch(0.424 0.193 317.2)
Closest name: Ultraberry (#770088)Relative luminance 0.0633

Colors that go with #761291

Forest Green, Blue Violet and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2e9112

#361291 · #91126d

#917612 · #129176

Split-complementary

Open in tool →

#6d9112 · #129136

#913612 · #2e9112 · #126d91

Contrast

#761291 as textRatioAAAA largeAAAFix
Aaon white
9.27:1passpasspassPasses AAA — no fix needed.
Aaon black
2.27:1failfailfail
  • AA: use #bc2ae5 as the text (4.6:1)
  • AAA: use #d16eed as the text (7.16:1)
  • AA: or shift the background to #b5b5b5 (4.52:1)
  • AAA: or shift the background to #e0e0e0 (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #761291 as the background.

Brands using this color

Fonts for this mood

#761291 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #761291
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #761291 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/761291-bd9fc1-abcb62-2d1f2a-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md