Color

#76077e

#76077e
hex#76077e
rgbrgb(118, 7, 126)
hslhsl(296, 89%, 26%)
oklchoklch(0.405 0.184 324.9)
Closest name: Ultraberry (#770088)Relative luminance 0.0551

Colors that go with #76077e

Forest Green, Charcoal and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0f7d07

#3a077d · #7d074a

#7d7507 · #077d75

Split-complementary

Open in tool →

#4a7d07 · #077d3a

#7d3a07 · #0f7d07 · #074a7d

Contrast

#76077e as textRatioAAAA largeAAAFix
Aaon white
9.99:1passpasspassPasses AAA — no fix needed.
Aaon black
2.1:1failfailfail
  • AA: use #cb0dd9 as the text (4.6:1)
  • AAA: use #eb56f5 as the text (7.18:1)
  • AA: or shift the background to #b0b0b0 (4.61:1)
  • AAA: or shift the background to #d9d9d9 (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #76077e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#76077e reads as cool, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #76077e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #76077e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/76077e-c19fbf-9ccb62-2d1f28-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md