Color

#760396

#760396
hex#760396
rgbrgb(118, 3, 150)
hslhsl(287, 96%, 30%)
oklchoklch(0.422 0.205 315.9)
Closest name: Ultraberry (#770088)Relative luminance 0.0612

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#239603

#2d0396 · #96036c

#967603 · #039676

Split-complementary

Open in tool →

#6c9603 · #03962d

#962d03 · #239603 · #036c96

Contrast

#760396 as textRatioAAAA largeAAAFix
Aaon white
9.44:1passpasspassPasses AAA — no fix needed.
Aaon black
2.22:1failfailfail
  • AA: use #c105f5 as the text (4.61:1)
  • AAA: use #da5ffc as the text (7.02:1)
  • AA: or shift the background to #b3b3b3 (4.5:1)
  • AAA: or shift the background to #dedede (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #760396 as the background.

Brands using this color

Fonts for this mood

#760396 reads as cool, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #760396
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #760396 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/760396-bd9fc1-abcb62-2d1f2a-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md