Color

#751daf

#751daf
hex#751daf
rgbrgb(117, 29, 175)
hslhsl(276, 72%, 40%)
oklchoklch(0.454 0.211 306.5)
Closest name: Fuchsia Nebula (#7722aa)Relative luminance 0.0776

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#57af1d

#2b1daf · #af1da1

#af751d · #1daf75

Split-complementary

Open in tool →

#a1af1d · #1daf2b

#af2b1d · #57af1d · #1da1af

Contrast

#751daf as textRatioAAAA largeAAAFix
Aaon white
8.23:1passpasspassPasses AAA — no fix needed.
Aaon black
2.55:1failfailfail
  • AA: use #a347e1 as the text (4.55:1)
  • AAA: use #be7bea as the text (7.21:1)
  • AA: or shift the background to #c2c2c2 (4.62:1)
  • AAA: or shift the background to #ededed (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #751daf as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#751daf reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #751daf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #751daf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/751daf-b99cc4-bfcb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md