Color

#751aff

#751aff
hex#751aff
rgbrgb(117, 26, 255)
hslhsl(264, 100%, 55%)
oklchoklch(0.527 0.286 289.7)
Closest name: Poisoning Purple (#7f01fe)Relative luminance 0.1174

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a3ff1a

#1a30ff · #e81aff

#ff751a · #1aff75

Split-complementary

Open in tool →

#ffe81a · #30ff1a

#ff1a30 · #a3ff1a · #1affe8

Contrast

#751aff as textRatioAAAA largeAAAFix
Aaon white
6.27:1passpassfail
  • AAA: use #6400fa as the text (7.19:1)
Aaon black
3.35:1failpassfail
  • AA: use #9147ff as the text (4.55:1)
  • AAA: use #af7aff as the text (7.05:1)
  • AA: or shift the background to #dbdbdb (4.53:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #751aff as the background.

Brands using this color

Fonts for this mood

#751aff reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #751aff
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #751aff and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/751aff-b19cc4-dfd34e-2b1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md