Color

#74b5fb

#74b5fb
hex#74b5fb
rgbrgb(116, 181, 251)
hslhsl(211, 94%, 72%)
oklchoklch(0.758 0.121 251.4)
Closest name: Cooler Than Ever (#77bbff)Relative luminance 0.4373

Colors that go with #74b5fb

Charcoal, Goldenrod and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#fbba74

#74f8fb · #7774fb

#fb74b5 · #b5fb74

Split-complementary

Open in tool →

#fb7774 · #f8fb74

#fb74f8 · #fbba74 · #74fb77

Contrast

#74b5fb as textRatioAAAA largeAAAFix
Aaon white
2.15:1failfailfail
  • AA: use #0772e4 as the text (4.63:1)
  • AAA: use #0556ad as the text (7.14:1)
  • AA: or shift the background to #424242 (4.66:1)
  • AAA: or shift the background to #262626 (7.02:1)
Aaon black
9.75:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #74b5fb as the background.

Brands using this color

Fonts for this mood

#74b5fb reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #74b5fb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #74b5fb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/74b5fb-9cabc4-df534e-1f202d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md