Color

#74aa96

#74aa96
hex#74aa96
rgbrgb(116, 170, 150)
hslhsl(158, 24%, 56%)
oklchoklch(0.694 0.064 169.3)
Closest name: Catnip (#80aa95)Relative luminance 0.3466

Colors that go with #74aa96

Charcoal, Blue and Burlywood lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#aa7488

#74aa7b · #74a3aa

#9674aa · #aa9674

Split-complementary

Open in tool →

#aa74a3 · #aa7b74

#7b74aa · #aa7488 · #a3aa74

Contrast

#74aa96 as textRatioAAAA largeAAAFix
Aaon white
2.65:1failfailfail
  • AA: use #4e7e6d as the text (4.64:1)
  • AAA: use #3a5f51 as the text (7.15:1)
  • AA: or shift the background to #363636 (4.56:1)
  • AAA: or shift the background to #121212 (7.08:1)
Aaon black
7.93:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #74aa96 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #74aa96
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #74aa96 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/74aa96-a2beb7-d459c2-1f2c2d-e9f1eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md