Color

#74a4e7

#74a4e7
hex#74a4e7
rgbrgb(116, 164, 231)
hslhsl(215, 71%, 68%)
oklchoklch(0.712 0.111 256.8)
Closest name: Acapulco Dive (#65a7dd)Relative luminance 0.3603

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#e7b773

#73dee7 · #7d73e7

#e773a4 · #a4e773

Split-complementary

Open in tool →

#e77d73 · #dee773

#e773de · #e7b773 · #73e77d

Contrast

#74a4e7 as textRatioAAAA largeAAAFix
Aaon white
2.56:1failfailfail
  • AA: use #2973db as the text (4.6:1)
  • AAA: use #1c55a6 as the text (7.24:1)
  • AA: or shift the background to #383838 (4.58:1)
  • AAA: or shift the background to #171717 (7.01:1)
Aaon black
8.21:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #74a4e7 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#74a4e7 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #74a4e7
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #74a4e7 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/74a4e7-9ca8c4-df5d4e-201f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md