Color

#747f71

#747f71
hex#747f71
rgbrgb(116, 127, 113)
hslhsl(107, 6%, 47%)
oklchoklch(0.583 0.025 139)
Closest name: Ecological (#677f70)Relative luminance 0.2008

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#7c717f

#7b7f71 · #717f75

#71747f · #7f7174

Split-complementary

Open in tool →

#75717f · #7f717b

#717b7f · #7c717f · #7f7571

Contrast

#747f71 as textRatioAAAA largeAAAFix
Aaon white
4.19:1failpassfail
  • AA: use #6c7769 as the text (4.69:1)
  • AAA: use #51594f as the text (7.26:1)
  • AA: or shift the background to #0f0f0f (4.58:1)
Aaon black
5.02:1passpassfail
  • AAA: use #8e988b as the text (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #747f71 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#747f71 reads as neutral, minimal. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #747f71
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #747f71 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/747f71-a2beb0-c859d4-1f2d2b-eaf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md