Color

#747401

#747401
hex#747401
rgbrgb(116, 116, 1)
hslhsl(60, 98%, 23%)
oklchoklch(0.541 0.118 109.8)
Closest name: Crocodile Style (#767437)Relative luminance 0.1621

Colors that go with #747401

Charcoal, Champagne and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #747401

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#010174

#743b01 · #3b7401

#017474 · #740174

Split-complementary

Open in tool →

#013b74 · #3b0174

#01743b · #010174 · #74013b

Contrast

#747401 as textRatioAAAA largeAAAFix
Aaon white
4.95:1passpassfail
  • AAA: use #5b5b01 as the text (7.14:1)
Aaon black
4.24:1failpassfail
  • AA: use #797901 as the text (4.55:1)
  • AAA: use #9d9d02 as the text (7.26:1)
  • AA: or shift the background to #f5f5f5 (4.54:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #747401 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#747401 reads as vivid, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #747401
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #747401 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/747401-bbbea2-4e94df-272d1f-f1ede9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md