Magazine Ochre
Open in tool →Ochre and walnut on unbleached stock, with teal as the counterpoint — a features-section palette with some heat in it.
Color
#745e44
#745e44
hex
#745e44rgb
rgb(116, 94, 68)hsl
hsl(33, 26%, 36%)oklch
oklch(0.497 0.048 71)Closest name: Baby Bear (#6f5944)Relative luminance 0.1214
Colors that go with #745e44
Charcoal, Champagne and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #745e44: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Champagne #f7e7ce
shipped6 real palettes, including BrandSweets's brand system and Darkroom put Champagne beside #745e44.
Copper #b87333
shippedDesigners have shipped Copper with #745e44: 5 real palettes, including Clay & Linen and Bakery, as the lead colour.
Denim #1560bd
shippedDesigners have shipped Denim with #745e44: 7 real palettes, including Campus and Dyson's brand system, as the lead colour.
Firebrick #b22222
shippedDesigners have shipped Firebrick with #745e44: 4 real palettes, including Newsprint and Trader Joe's's brand system, as the lead colour.
Peru #cd853f
shipped4 real palettes, including Coffee Bar and Bakery put Peru beside #745e44, as the lead colour.
Royal Blue #4169e1
shippedRoyal Blue is paired with #745e44 in 5 real palettes, including Subaru's brand system and GitHub's brand system, as the supporting colour.
Steel Blue #4682b4
complementarySteel Blue sits directly opposite #745e44 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Real palettes that use #745e44
Tints & shades
Harmonies
Contrast
| #745e44 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 6.13:1 | pass | pass | fail |
|
Aaon black | 3.43:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #745e44 as the background.
Brands using this color
Palettes built around it
Fonts for this mood
#745e44 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #745e44
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #745e44 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/745e44-c4b79c-62c4cb-2d2d1f-f1eae9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md