Color

#74542a

#74542a
hex#74542a
rgbrgb(116, 84, 42)
hslhsl(34, 47%, 31%)
oklchoklch(0.471 0.072 72)
Closest name: Chocolate Rain (#714f29)Relative luminance 0.1022

Colors that go with #74542a

Champagne, Copper and Firebrick lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2a4a74

#742f2a · #6f742a

#2a7454 · #542a74

Split-complementary

Open in tool →

#2a6f74 · #2f2a74

#2a742f · #2a4a74 · #742a6f

Contrast

#74542a as textRatioAAAA largeAAAFix
Aaon white
6.9:1passpassfail
  • AAA: use #705129 as the text (7.25:1)
Aaon black
3.04:1failpassfail
  • AA: use #9a6f37 as the text (4.7:1)
  • AAA: use #be8c4b as the text (7.04:1)
  • AA: or shift the background to #d1d1d1 (4.52:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #74542a as the background.

Brands using this color

Fonts for this mood

#74542a reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #74542a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #74542a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/74542a-c4b79c-62c2cb-2d2d1f-f1eae9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md