Color
#744dfe
#744dfergb(116, 77, 254)hsl(253, 99%, 65%)oklch(0.571 0.246 285.7)Colors that go with #744dfe
Blue, Cobalt Blue and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Blue #0000ff
shippedBlue is paired with #744dfe in 7 real palettes, including Signal's brand system and Dropbox's brand system, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Cobalt Blue #0047ab
shippedCobalt Blue is paired with #744dfe in 4 real palettes, including Behance's brand system and Nivea's brand system, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Crimson #dc143c
shippedCrimson is paired with #744dfe in 6 real palettes, including Toyota's brand system and Behance's brand system, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Denim #1560bd
shippedDenim is paired with #744dfe in 4 real palettes, including Fivetran blue's brand system and Square's brand system, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Light Sky Blue #87cefa
shippedLight Sky Blue is paired with #744dfe in 4 real palettes, including Calm's brand system and Telehealth, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Midnight Blue #191970
shippedMidnight Blue is paired with #744dfe in 6 real palettes, including Lavender Haze and Discord's brand system, as the text colour against it — a combination designers have actually shipped, not a computed rotation.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #744dfe: softer than #000 and cool enough to feel like part of the same palette.
Olive Green #808000
complementaryOlive Green sits directly opposite #744dfe on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Real palettes that use #744dfe
Tints & shades
Harmonies
Contrast
| #744dfe as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 4.96:1 | pass | pass | fail |
|
Aaon black | 4.24:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #744dfe as the background.
Brands using this color
Fonts for this mood
#744dfe reads as cool, vivid, technical. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #744dfe and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/744dfe-a99cc4-dfb84e-281f2d-e9ebf1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md