Color

#744479

#744479
hex#744479
rgbrgb(116, 68, 121)
hslhsl(294, 28%, 37%)
oklchoklch(0.464 0.101 323.6)
Closest name: Bruise (#7e4071)Relative luminance 0.0923

Colors that go with #744479

Sea Green, Charcoal and Midnight Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#497944

#594479 · #794464

#797344 · #447973

Split-complementary

Open in tool →

#647944 · #447959

#795944 · #497944 · #446479

Contrast

#744479 as textRatioAAAA largeAAAFix
Aaon white
7.38:1passpasspassPasses AAA — no fix needed.
Aaon black
2.85:1failfailfail
  • AA: use #9e5fa5 as the text (4.63:1)
  • AAA: use #b686bb as the text (7.12:1)
  • AA: or shift the background to #cccccc (4.6:1)
  • AAA: or shift the background to #fafafa (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #744479 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #744479
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #744479 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/744479-c19fc0-9fcb62-2d1f29-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md