Color

#74239a

#74239a
hex#74239a
rgbrgb(116, 35, 154)
hslhsl(281, 63%, 37%)
oklchoklch(0.441 0.185 312.2)
Closest name: Fuchsia Nebula (#7722aa)Relative luminance 0.0725

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#499a23

#39239a · #9a2384

#9a7423 · #239a74

Split-complementary

Open in tool →

#849a23 · #239a39

#9a3923 · #499a23 · #23849a

Contrast

#74239a as textRatioAAAA largeAAAFix
Aaon white
8.57:1passpasspassPasses AAA — no fix needed.
Aaon black
2.45:1failfailfail
  • AA: use #a948d5 as the text (4.57:1)
  • AAA: use #c07ae1 as the text (7.11:1)
  • AA: or shift the background to #bdbdbd (4.56:1)
  • AAA: or shift the background to #ebebeb (7.19:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #74239a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#74239a reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #74239a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #74239a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/74239a-ba9fc1-b6cb62-2d1f2c-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md