Color

#73acfc

#73acfc
hex#73acfc
rgbrgb(115, 172, 252)
hslhsl(215, 96%, 72%)
oklchoklch(0.739 0.131 257)
Closest name: Fennel Flower (#77aaff)Relative luminance 0.4018

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#fcc373

#73f1fc · #7e73fc

#fc73ac · #acfc73

Split-complementary

Open in tool →

#fc7e73 · #f1fc73

#fc73f1 · #fcc373 · #73fc7e

Contrast

#73acfc as textRatioAAAA largeAAAFix
Aaon white
2.32:1failfailfail
  • AA: use #0a6efa as the text (4.54:1)
  • AAA: use #0451be as the text (7.18:1)
  • AA: or shift the background to #3d3d3d (4.67:1)
  • AAA: or shift the background to #1f1f1f (7.09:1)
Aaon black
9.04:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #73acfc as the background.

Brands using this color

Fonts for this mood

#73acfc reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #73acfc
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #73acfc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/73acfc-9ca8c4-df5d4e-201f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md