Color

#736d97

#736d97
hex#736d97
rgbrgb(115, 109, 151)
hslhsl(249, 17%, 51%)
oklchoklch(0.556 0.065 290.7)
Closest name: Bureaucracy (#746c8f)Relative luminance 0.1682

Colors that go with #736d97

Charcoal, Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #736d97

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#91976d

#6d7c97 · #886d97

#97736d · #6d9773

Split-complementary

Open in tool →

#97886d · #7c976d

#976d7c · #91976d · #6d9788

Contrast

#736d97 as textRatioAAAA largeAAAFix
Aaon white
4.81:1passpassfail
  • AAA: use #585374 as the text (7.23:1)
Aaon black
4.36:1failpassfail
  • AA: use #767099 as the text (4.55:1)
  • AAA: use #9894b3 as the text (7.22:1)
  • AA: or shift the background to #fafafa (4.61:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #736d97 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #736d97
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #736d97 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/736d97-a79cc4-dfae4e-271f2d-e9ecf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md