Color

#7331c4

#7331c4
hex#7331c4
rgbrgb(115, 49, 196)
hslhsl(267, 60%, 48%)
oklchoklch(0.487 0.212 298.5)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.0983

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#82c431

#3138c4 · #bc31c4

#c47331 · #31c473

Split-complementary

Open in tool →

#c4bc31 · #38c431

#c43138 · #82c431 · #31c4bc

Contrast

#7331c4 as textRatioAAAA largeAAAFix
Aaon white
7.08:1passpasspassPasses AAA — no fix needed.
Aaon black
2.97:1failfailfail
  • AA: use #9058d5 as the text (4.54:1)
  • AAA: use #ae85e0 as the text (7.23:1)
  • AA: or shift the background to #cfcfcf (4.55:1)
  • AAA: or shift the background to #ffffff (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7331c4 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7331c4 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7331c4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7331c4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7331c4-b39cc4-dfda4e-2c1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md