Color

#7319cc

#7319cc
hex#7319cc
rgbrgb(115, 25, 204)
hslhsl(270, 78%, 45%)
oklchoklch(0.475 0.239 298.6)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.087

Colors that go with #7319cc

Olive Green, Denim and Royal Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #7319cc

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#73cc19

#1919cc · #cc19cc

#cc7319 · #19cc73

Split-complementary

Open in tool →

#cccc19 · #19cc19

#cc1919 · #73cc19 · #19cccc

Contrast

#7319cc as textRatioAAAA largeAAAFix
Aaon white
7.66:1passpasspassPasses AAA — no fix needed.
Aaon black
2.74:1failfailfail
  • AA: use #9c4ee9 as the text (4.68:1)
  • AAA: use #b57bef as the text (7.04:1)
  • AA: or shift the background to #c7c7c7 (4.53:1)
  • AAA: or shift the background to #f5f5f5 (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7319cc as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7319cc reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7319cc
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7319cc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7319cc-b59cc4-c9cb62-2c1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md