Color

#730242

#730242
hex#730242
rgbrgb(115, 2, 66)
hslhsl(326, 97%, 23%)
oklchoklch(0.364 0.148 355)
Closest name: Bordeaux (#7b002c)Relative luminance 0.0408

Colors that go with #730242

Teal, Crimson and Forest Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#027433

#6c0274 · #740209

#427402 · #024274

Split-complementary

Open in tool →

#097402 · #02746c

#746c02 · #027433 · #020974

Contrast

#730242 as textRatioAAAA largeAAAFix
Aaon white
11.56:1passpasspassPasses AAA — no fix needed.
Aaon black
1.82:1failfailfail
  • AA: use #e20382 as the text (4.57:1)
  • AAA: use #fc54b4 as the text (7.07:1)
  • AA: or shift the background to #a3a3a3 (4.58:1)
  • AAA: or shift the background to #cccccc (7.2:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #730242 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#730242 reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #730242
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #730242 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/730242-c19fae-67cb62-2d1f21-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md