Color

#72b0f3

#72b0f3
hex#72b0f3
rgbrgb(114, 176, 243)
hslhsl(211, 84%, 70%)
oklchoklch(0.742 0.117 251.4)
Closest name: Fennel Flower (#77aaff)Relative luminance 0.411

Colors that go with #72b0f3

Charcoal, Goldenrod and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#f3b572

#72f1f3 · #7472f3

#f372b0 · #b0f372

Split-complementary

Open in tool →

#f37472 · #f1f372

#f372f1 · #f3b572 · #72f374

Contrast

#72b0f3 as textRatioAAAA largeAAAFix
Aaon white
2.28:1failfailfail
  • AA: use #1374dd as the text (4.6:1)
  • AAA: use #0e57a4 as the text (7.2:1)
  • AA: or shift the background to #404040 (4.55:1)
  • AAA: or shift the background to #212121 (7.07:1)
Aaon black
9.22:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #72b0f3 as the background.

Brands using this color

Fonts for this mood

#72b0f3 reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #72b0f3
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #72b0f3 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/72b0f3-9cabc4-df534e-1f202d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md