Color

#72aeee

#72aeee
hex#72aeee
rgbrgb(114, 174, 238)
hslhsl(211, 78%, 69%)
oklchoklch(0.736 0.112 251.1)
Closest name: Cerulean (#55aaee)Relative luminance 0.4002

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#eeb272

#72ecee · #7472ee

#ee72ae · #aeee72

Split-complementary

Open in tool →

#ee7472 · #ecee72

#ee72ec · #eeb272 · #72ee74

Contrast

#72aeee as textRatioAAAA largeAAAFix
Aaon white
2.33:1failfailfail
  • AA: use #1a75d5 as the text (4.62:1)
  • AAA: use #1459a3 as the text (7.03:1)
  • AA: or shift the background to #3d3d3d (4.66:1)
  • AAA: or shift the background to #1f1f1f (7.07:1)
Aaon black
9:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #72aeee as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#72aeee reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #72aeee
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #72aeee and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/72aeee-9cabc4-df534e-1f202d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md