Color
#728ef3
#728ef3rgb(114, 142, 243)hsl(227, 84%, 70%)oklch(0.671 0.153 270.2)Colors that go with #728ef3
Blue, Charcoal and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Blue #0000ff
shippedBlue is paired with #728ef3 in 5 real palettes, including Qualcomm's brand system and Spotify's brand system, as the accent — a combination designers have actually shipped, not a computed rotation.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #728ef3: softer than #000 and cool enough to feel like part of the same palette.
Denim #1560bd
shippedDenim is paired with #728ef3 in 4 real palettes, including Coca-Cola's brand system and Dusk, as the accent — a combination designers have actually shipped, not a computed rotation.
Midnight Blue #191970
shippedMidnight Blue is paired with #728ef3 in 7 real palettes, including Blue Mono and Plaid's brand system, as the text colour against it — a combination designers have actually shipped, not a computed rotation.
Orange Red #ff4500
shippedOrange Red is paired with #728ef3 in 6 real palettes, including Figma's brand system and Heatwave, as the lead colour — a combination designers have actually shipped, not a computed rotation.
Royal Blue #4169e1
shippedRoyal Blue is paired with #728ef3 in 4 real palettes, including Webflow's brand system and HashiCorp's brand system, as the lead colour — a combination designers have actually shipped, not a computed rotation.
Taupe #483c32
shippedTaupe is paired with #728ef3 in 8 real palettes, including Retool's brand system and Zed's brand system, as the lead colour — a combination designers have actually shipped, not a computed rotation.
Dark Goldenrod #b8860b
complementaryDark Goldenrod sits directly opposite #728ef3 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Real palettes that use #728ef3
Tints & shades
Harmonies
Contrast
| #728ef3 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 3.05:1 | fail | pass | fail | |
Aaon black | 6.88:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #728ef3 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#728ef3 reads as cool, vivid, light. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #728ef3 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/728ef3-9ca0c4-df7a4e-221f2d-e9eff1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md