Color

#720407

#720407
hex#720407
rgbrgb(114, 4, 7)
hslhsl(358, 93%, 23%)
oklchoklch(0.35 0.139 27.7)
Closest name: Barolo (#71000e)Relative luminance 0.0368

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#04716e

#71043e · #713704

#087104 · #040871

Split-complementary

Open in tool →

#047137 · #043e71

#3e7104 · #04716e · #370471

Contrast

#720407 as textRatioAAAA largeAAAFix
Aaon white
12.1:1passpasspassPasses AAA — no fix needed.
Aaon black
1.74:1failfailfail
  • AA: use #ec0910 as the text (4.61:1)
  • AAA: use #f9666b as the text (7.14:1)
  • AA: or shift the background to #9e9e9e (4.52:1)
  • AAA: or shift the background to #c7c7c7 (7.16:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #720407 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#720407 reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #720407
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #720407 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/720407-c49f9c-62cb95-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md