Color

#71238b

#71238b
hex#71238b
rgbrgb(113, 35, 139)
hslhsl(285, 60%, 34%)
oklchoklch(0.426 0.17 316.2)
Closest name: Ultraberry (#770088)Relative luminance 0.0658

Colors that go with #71238b

Forest Green, Charcoal and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3d8b23

#3d238b · #8b2371

#8b7123 · #238b71

Split-complementary

Open in tool →

#718b23 · #238b3d

#8b3d23 · #3d8b23 · #23718b

Contrast

#71238b as textRatioAAAA largeAAAFix
Aaon white
9.07:1passpasspassPasses AAA — no fix needed.
Aaon black
2.32:1failfailfail
  • AA: use #af47d1 as the text (4.64:1)
  • AAA: use #c478dd as the text (7.08:1)
  • AA: or shift the background to #b8b8b8 (4.57:1)
  • AAA: or shift the background to #e3e3e3 (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #71238b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#71238b reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #71238b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #71238b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/71238b-bc9fc1-afcb62-2d1f2b-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md