Color

#711923

#711923
hex#711923
rgbrgb(113, 25, 35)
hslhsl(353, 64%, 27%)
oklchoklch(0.366 0.121 19.6)
Closest name: Bloodlust (#6b1c1a)Relative luminance 0.0433

Colors that go with #711923

Teal, Crimson and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#197167

#71194f · #713b19

#237119 · #192371

Split-complementary

Open in tool →

#19713b · #194f71

#4f7119 · #197167 · #3b1971

Contrast

#711923 as textRatioAAAA largeAAAFix
Aaon white
11.26:1passpasspassPasses AAA — no fix needed.
Aaon black
1.87:1failfailfail
  • AA: use #d43a4c as the text (4.51:1)
  • AAA: use #e17582 as the text (7.07:1)
  • AA: or shift the background to #a6a6a6 (4.62:1)
  • AAA: or shift the background to #cccccc (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #711923 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#711923 reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #711923
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #711923 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/711923-c49c9c-62cb8c-2d241f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md