Color

#710f76

#710f76
hex#710f76
rgbrgb(113, 15, 118)
hslhsl(297, 77%, 26%)
oklchoklch(0.395 0.171 325.9)
Closest name: Ultraberry (#770088)Relative luminance 0.0516

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#14750f

#3d0f75 · #750f47

#75700f · #0f7570

Split-complementary

Open in tool →

#47750f · #0f753d

#753d0f · #14750f · #0f4775

Contrast

#710f76 as textRatioAAAA largeAAAFix
Aaon white
10.33:1passpasspassPasses AAA — no fix needed.
Aaon black
2.03:1failfailfail
  • AA: use #cb1cd4 as the text (4.66:1)
  • AAA: use #e35dea as the text (7.02:1)
  • AA: or shift the background to #ababab (4.5:1)
  • AAA: or shift the background to #d6d6d6 (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #710f76 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#710f76 reads as cool, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #710f76
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #710f76 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/710f76-c19fbe-9acb62-2d1f28-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md