Color

#7077b2

#7077b2
hex#7077b2
rgbrgb(112, 119, 178)
hslhsl(234, 30%, 57%)
oklchoklch(0.588 0.091 278)
Closest name: Flood (#6677bb)Relative luminance 0.1985

Colors that go with #7077b2

Charcoal, Copper and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b2ac70

#7098b2 · #8b70b2

#b27077 · #77b270

Split-complementary

Open in tool →

#b28b70 · #98b270

#b27098 · #b2ac70 · #70b28b

Contrast

#7077b2 as textRatioAAAA largeAAAFix
Aaon white
4.22:1failpassfail
  • AA: use #6a71af as the text (4.57:1)
  • AAA: use #4d538f as the text (7.12:1)
  • AA: or shift the background to #0f0f0f (4.54:1)
Aaon black
4.97:1passpassfail
  • AAA: use #8e93c2 as the text (7.1:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7077b2 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #7077b2
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7077b2 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7077b2-9d9cc4-df8a4e-241f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md